How Copilot for Sourcing drove 83% faster results

The challenge

For a fast growing tech company, competing for top talent takes finesse. The company’s recruiters do not have the luxury of a well-known brand to attract a broad pool of talent or get a quick reply to a cold email. 

To hire top talent, the talent leader knew his team needed a better way to attract candidates to open roles. His team sourced 85% of their candidates from external sources, primarily LinkedIn, even though the channel had only an 8% contact to interest rate. 

Just 11% of outreach went to employee connections, even though referrals had the highest conversions to hire. And only 2.7% of outreach went to ATS candidates — people who were already interested and had applied in the past. 

While the team recognized the value of sourcing from multiple channels, evaluating candidates channel by channel took too much time. The team averaged almost two weeks to first contact. With 85% of those contacts going to cold leads with the lowest response rates, recruiters had to reach out to a much higher volume of candidates to convince them to apply for a position at the company.

After 6 months of putting multichannel capabilities to the test, the team had made little progress moving away from LinkedIn toward higher intent channels.

The solution

That’s when they learned about Findem’s Copilot for Sourcing. With one click, recruiters can input job description from their ATS and receive a prioritized list of up to 50 best-matched, high-intent candidates, sourced across all channels. They have one list of candidates to compare, evaluate, and organize for outreach.  

But old habits can be hard to break. Findem’s value consultants are not just experts in the software; they are former practitioners who have developed a guided onboarding process to support the talent team’s transition. With Findem's value consultants, the team got the guidance they needed to learn how Copilot could make their multichannel approach easier.

Findem’s value team provided a phased introductory program, plus deep-dive workshops on setting up automated campaigns, inbound application management, and other workflows specific to their needs. 

Regular checkpoints included performance data reviews with the value analytics consultant. Sourcing utilization and performance dashboards helped the team see the value in shifting from low performing channels to high performing channels. Now, they can have more strategic conversations as a talent team and with hiring managers.  

With candidates shortlisted automatically from every hiring channel, the team  focuses less on cold sourcing via LinkedIn and more on optimizing their outreach to more responsive, likely-to-respond candidates.

The results

In just 30 days of using Copilot, the team reduced time to first contact by 83%, going from 13.5 days to just 2.3 days. 

The team had successfully shifted to a more balanced, multichannel sourcing strategy, investing their time and energy into warmer channels that were more likely to convert. They doubled their channel optimization, and are positioned to reduce the overall cost of sourcing. 

The ability to source across all channels enables the team to work more efficiently. They can prioritize outreach to candidates who are most likely to respond. ATS candidates had a 35% reply rate and 33% contact-to-interest rate compared to just a 17% reply rate and 8% contact-to-interest rate for external sourcing.

Looking ahead

As adoption of Findem's platform continues to grow, the team is leveraging real-time insights from analytics dashboards to make smarter decisions. They've discovered that a true multichannel sourcing strategy is only possible with AI-powered tools like Copilot.

By embedding Copilot into their processes, they have laid the foundation for a more efficient and data-driven recruitment strategy. The key takeaway is clear: without AI assistance, managing a complex, multichannel approach while moving away from traditional platforms like LinkedIn is nearly impossible.

Through this journey, they have not only improved their sourcing strategy but also redefined what success looks like in talent acquisition. With Findem, they’re making adoption easier, automating the hardest parts of the recruiting process, training and tailoring strategies, and using data to show progress along the way.